Zatrox Studio Unpacking the Complex, A Clear Guide to Understanding Services The Zatrox Studio Guidebook is a concise and informative resource designed to educate clients about the company and its services. This handbook delivers essential information, equipping clients with the fundamental knowledge they need to fully understand and engage with what Zatrox Studio offers. It’s the perfect tool for bridging the gap between complex services and client comprehension. Year: 2020 Project Type: Personal Project Produced: Independently Zatrox Studio Unpacking the Complex, A Clear Guide to Understanding Services The Zatrox Studio Guidebook is a concise and informative resource designed to educate clients about the company and its services. This handbook delivers essential information, equipping clients with the fundamental knowledge they need to fully understand and engage with what Zatrox Studio offers. It’s the perfect tool for bridging the gap between complex services and client comprehension. Year: 2020 Project Type: Personal Project Produced: Independently Objective To design an informative guidebook as a visually appealing, straightforward resource that clearly conveys essential information, ensuring clients easily understand and engage with the agency’s services. Approach A modern design approach that leverages bold typography and clean white space to create a visually striking yet simple guidebook, ensuring clarity and ease of understanding for clients. Bears Research The Process The Design Process is an approach for breaking down a project into manageable parts. Its a way of figuring out what needs to be done before executing a strategy. To ensure the design process stacks on track, it is important to create a guide before diving into the first phase.  Mood Board Accordion Title Accordion Content Research It is important to get a big picture of the market – to get a sense of what we know and don’t know yet, who the audience are, as well as what the recent trends or news are. The insights gathered from market research will help me understand who and what I’m designing for. A complete market research can be viewed here. Strategy Accordion Content Moodboard To get a visual representation of what I’m designing for, I created a mood board based off my results to convey a general idea or feeling. These insights would help me visualize concepts that could be used in the later stages. The complete mood board can be viewed here. Digital Roughs To get a better visualization of what the design could look like, I created digital variations. Digital roughs are great for making quick changes of colors or components before finalizing the design. Design & Applications A simple and modern design that uses the company’s brand colors and emphasizes typography as the visual imagery. ZatroXKit Guidebook Previous Project Dive into the creation of Feed the Bear, a puzzle game where you help a bear gather food for hibernation. Feed the Bear Next Project Explore the guidebook we crafted to help your clients easily navigate and engage with your business, ensuring a smooth and informed experience. Zatrox Informative Guidebook